Deb smiling at her table with a book and a cup of coffee

Simple But Profitable

Deb — The Heart Behind Simple But Profitable

I help boomers and seniors over 50 build simple online income so they can live life on their own terms, from telling the boss they're done to seeing the grandkids without checking their bank account first

Latest posts

“I’m Not Tech Savvy Enough” — Why That Fear Won’t Stop You From Building Online Income After 50

I hear it almost every week. Someone messages me, interested, curious, maybe even a little hopeful… and then comes the line: “Deb, I’d love to do something like this, but I’m just not tech savvy. I’ll probably mess it up.” I want you to know something before you read another word: I said the same

Aug 7, 2026 · by Deb Smith

Selling Crafts Online After 50: Instagram and Pinterest Tips

Love making things by hand? Here's how women over 50 are turning their crafts into an online business, and how Instagram and Pinterest can help yours get seen.

Apr 16, 2025 · by Deb Smith

Women Entrepreneurs Empowerment

Empowering Women Over 50: How to Launch Your Online Business and Achieve Independence Reaching the age of 50 and beyond opens up a world of possibilities, especially in the realm of digital entrepreneurship for women. Many women over 50 are finding that launching an online business not only empowers them but also offers a renewed

Apr 14, 2025 · by Deb Smith

How Women Over 50 Can Start an Online Business

Turning 50 can be a starting line, not a finish line. Here's how to begin an online business that fits your life and gives you more independence.

Apr 11, 2025 · by Deb Smith

Online Business Tips for Women Over 50

Starting an online business after 50 can feel like a big leap. These practical tips for women make the first steps feel a lot more doable.

Apr 3, 2025 · by Deb Smith

Hi, I’m Deb

— a former project manager turned RV-living, freedom-loving online entrepreneur.

In 2017, after a corporate layoff and years of burnout, I searched for a way to earn a living without punching a clock. I wanted freedom, flexibility, and time with my family, especially our son, who's on the autism spectrum and needed more of me than a 9-to-5 could give.

After some trial and error, and a steep learning curve, I found a system that finally worked. I left the 9-to-5 behind, embraced life as a digital nomad, and now my husband, our son, and I live full-time in an RV, following the warm weather and staying close to family.

That's why I started Simple But Profitable: to show fellow boomers and seniors how to build the same kind of simple, flexible income I found, so you can tell your boss you're done, book that flight to see the grandkids, or finally have breathing room in your budget.

I'm not a guru on a stage. I'm someone who found something that worked and genuinely wants to share it. You already have more wisdom and life experience than you realize, let's put it to work.